Generative AI

Reimagining Content Workflows Thumbnail

Reimagining Content Workflows: How AI Drives a Paradigm Shift in Publishing

Discover how AI is transforming publishing workflows. Explore Straive’s Gen 0-Gen 5 roadmap to automate peer review, metadata, and accessibility at scale. Read More

Naveen Gattu - Head of global growth at Straive

Naveen Gattu: Steering Straive’s AI Evolution with Human-Centric Innovation

For Naveen Gattu, Global Head -Growth at Straive, it means driving enterprise transformation through the purposeful application of AI and data. Read More

Human + Machine: Designing Empathetic CX for Science & Research Publishing

A modern CX stance places agentic assistance alongside human oversight to optimize cost, personalization, and resilience without eroding editorial judgment. Read More

How Data & AI are Making HCP Engagement Shockingly Personal

With Straive, personalization becomes more than a tech upgrade—it’s a cultural shift that builds stronger, more relevant HCP relationships. Read More

What Retail CMOs Need to Know Now: The GenAI in Marketing

GenAI in marketing is powering this shift with advanced customer segmentation, real-time recommendations, and predictive personalization. Read More

Why RWE Data Curation Needs a Domain-Led Approach

The actual value of RWE lies not just in the breadth of real-world data but also in its ability to curate it with precision, compliance, and contextual understanding. Read More

The Private Equity Playbook: AI-Enabled GCCs Driving 3x PortCo Value Creation

The future of value creation is here; AI-enabled GCCs are transforming how PortCos grow, scale, and perform. Read More

Framing the Future of CX: Intelligence, Empathy, and Strategic Design

Customer experience has outgrown its traditional boundaries. It’s no longer a support function; it’s a foundational business capability that informs how companies design products, deliver services, and build trust. Read More

Navigating the AI Frontier – Balancing Human Brilliance and Machine Efficiency in Peer Review thumb

Navigating the AI Frontier – Balancing Human Brilliance and Machine Efficiency in Peer Review

The core question, then, is how can AI enhance, rather than erode, trust in peer review? Transparency is key. Reviewers, editors, and authors must know when and how AI tools are being used. Read More

Building a Scalable, Intelligent Content Backbone for Pharma

Breaking Down Data Silos: A Pathway to Enhanced Clinical Insights in Pharma

Straive helps break down pharma data silos for operational agility and better trial and regulatory outcomes. Straive enables this with advanced AI, governance, and integration solutions that unify data across the pharma value chain. Read More

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