The future belongs to alternative content formats like videos, podcasts, posters, infographics, plain-language summaries, etc. The majority of users today use smartphones and tablets to access and search for information. Healthcare providers, publishers, and pharmaceutical companies are all-embracing alternative content formats to provide users with content customized in the format and platform most preferred by them.
We take a look at how emerging content formats are playing a vital role in modernizing the entire scholarly publication process.
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- The scholarly community is embracing the video platform
- Academics are using Podcast to share and showcase their research
- Infographics can drive traffic to your content
- Important it is for researchers to create plain-language summaries of their research